When an organisation is about to make a business critical decision, it is imperative that it minimises risk and increases confidence by considering all possible sources of information. Dialectyx helps companies do this by complementing the company's internal information with customised research. This research entails gathering information from external data sources such as OneSource, getting feedback directly from the organisation's clients (and where necessary from its competitors' clients), as well as obtaining information from industry experts and other key players.

The research is conducted by Dialectyx's own analysts with assistance where necessary from market research companies and leading business schools and universities. Finally, Dialectyx performs detailed analysis on the data and presents the organisation with a comprehensive report which may also include recommendations if requested.

There are many reasons why organisations choose Dialectyx to conduct customised research for them. These include:

• lack of resources / expertise to do it themselves
• external validation for investors / key stakeholders
• Dialectyx's analysts' ability to answer very difficult questions.

The Dialectyx customised research service offers organisations a fast turnaround times; a cost effective solution to gathering difficult to obtain information; a 100% tailored solution; access to its highly skilled analysts and OneSource's global intelligence solutions from over 2500 sources.