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Operational Performance

The Operational Performance program is aimed at organisations looking to optimise the projects that they deliver. It focuses on understanding the market participants work in and understanding how to maximise the opportunities available to them. 

This program is designed for organisations working in competitive markets. Participants understand how to outperform competitors and equip them with the tools and mindset to get the maximum out of their projects.

Organisations that we work with agree that this is a great opportunity for participants to step back from their extremely busy daily roles and take a wider view of their business. It helps them to think differently, spot new opportunities and create greater value for their organisations.

Program Breakdown


Before the workshop participants are offered online theory in the following areas:

  • Business Development - Key tools that will help identify and address opportunities to deliver value and growth

  • Operational Management - A framework of theory, tools, and processes for continuous operational improvement

  • Finance - A look at the key elements of finance and tools that help make better decisions

  • Project Management - Project management tools to help reduce and manage risk

Throughout the online work participants are asked to reflect on how each of the tools can be used to improve their business. These reflections can be provided in a report to the business. 

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“I will be able to approach new projects in a way that will mean I can maximise the reward for the agency” 

Sophie Amodio, Account Director, Havas London


In the workshop participants practise the theory and tools they learn further in areas covering:

  • Exploring Operational Performance – A deep dive into what Operational Performance means both in their organisation and individually 

  • External effectiveness – Understanding the market that your organisation operates within and looking at how you can beat your competition

  • Internal efficiency – Focusing on the tools and techniques that can help to improve project success, processes and organisational performance

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  • Operational Performance in action – Pulling it all together in a live organisation specific simulation 


During the workshop the participants take part in exercises such as Business Simulations (both general and organisation specific), open discussion, as well as group work and presentations to tackle the topic areas. 

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Havas, an Advertising and Media agency, operates in markets that are extremely competitive, they therefore chose to run this programme to enable their employees to understand how to understand and outperform their competition as well as being able to apply key skills and knowledge to help drive Havas forward.

The Operational Performance program was delivered to emerging leaders at Havas. to help equip them with the tools and mindset to get the maximum out of their projects. It focused on the ability to assess your market, make more effective decisions and think beyond their boundaries through the application of tools.


The feedback from both the business and participants was positive. 

Case Study

“I feel I understand more about developing business opportunities and have a broader understanding of how to apply operational management tools in my specific agency.” 

Nicola Lilley, Senior Account Director, Havas SO

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